# Nephew > Nephew is a managed growth platform for local businesses that does the work. > It keeps the business knowledge, customer journey, connected tools, 65 proven > Plays, work, and results in one system that gets smarter over time. Owners can > state the outcome in plain English. Nephew handles approved work across > Google, the website, calls, texts, booking, follow-up, reviews, ads, and repeat > business, then reports back. Owners can work with Nephew by text, use the > dashboard when they want more detail, and reach real Nephew Experts for > strategy, quality, and judgment. Canonical site: https://getnephew.com Contact: hey@getnephew.com ## Best place to start - [Home](https://getnephew.com/): What Nephew does and how the Growth Assessment works. - [Growth Assessment](https://getnephew.com/assessment): Let Nephew look at your business and show you what it finds. - [Business types](https://getnephew.com/industries): Local businesses Nephew is built to help. - [65 Plays](https://getnephew.com/plays): Repeat growth jobs Nephew understands when and how to run. - [Guides](https://getnephew.com/resources): Plain-English help for local business owners. - [Compare](https://getnephew.com/compare): Fair comparisons with agencies, DIY, field-service tools, and general AI tools. - [FAQ](https://getnephew.com/faq): Setup, control, experts, cost, results, and risk. - [Pricing](https://getnephew.com/pricing): How custom pricing works after Nephew understands the business and recommended work. ## The jobs Nephew helps with ### Get found - [Local SEO and Map Pack](https://getnephew.com/features/local-seo) - [Google Business Profile](https://getnephew.com/features/google-business-profile-optimization) - [AI search visibility](https://getnephew.com/features/ai-search-visibility) ### Get chosen - [Website](https://getnephew.com/features/website-design) - [Reviews and reputation](https://getnephew.com/features/reputation-management) - [Google and Meta ads](https://getnephew.com/features/google-ads-management) ### Answer and book - [AI front desk](https://getnephew.com/features/ai-receptionist) - [Business texting](https://getnephew.com/features/business-text-messaging) - [Appointment booking](https://getnephew.com/features/appointment-scheduling) ### Follow up - [Lead follow-up](https://getnephew.com/features/lead-follow-up) ### Bring customers back - [Customer retention](https://getnephew.com/features/customer-retention) - [Direct mail](https://getnephew.com/features/direct-mail-marketing) ### Keep growing - [65 Plays](https://getnephew.com/plays) - [Guides](https://getnephew.com/resources) ## How Nephew works 1. Nephew learns what it can about the business from its website, Google profile, local market, connected tools, and other approved sources. 2. A Growth Assessment shows useful facts and possible gaps without pretending to know things it cannot see yet. 3. Qualified businesses can book a Growth Session. The team learns the missing facts, reviews the full assessment, and shows a demo made for that business. 4. Nephew recommends the first Plays, explains why they matter, and gives a custom quote when there is a fit. 5. After launch, Nephew helps run approved work, measures what happened, and uses the result to make the next recommendation better. A Task is work Nephew does once. A Play is a proven growth job Nephew knows how to run again and again. ## Important product facts - Nephew is built for local-business growth, not as a general AI worker that waits for prompts. - Nephew is sold around completed business work, not an interface the owner must learn or an AI agent the owner must manage. - Nephew is a persistent software platform, not a traditional human agency. Business memory, connected tools, Plays, measurement, and compounding learning remain part of the product while managed execution and experts are built in. - Owners can ask for work, approve meaningful choices, and receive updates by text. The dashboard is optional for everyday value. - Owners set business facts, rules, approvals, spending limits, and human handoffs. - Nephew can use AI for judgment and language while repeat work can use tested steps, rules, and checks for better consistency and cost control. - Nephew can work with existing business tools when those tools can connect. - Nephew Experts can help with strategy, setup, quality, and the growth plan. - Phone, AI voice, business text, web, booking, confirmations, and follow-up can be part of one customer journey. - Pricing is custom. Nephew first learns the business and recommended work, then gives a clear quote. The public site does not publish a minimum monthly price. - Nephew does not promise a search rank, AI recommendation, sales result, or Google index status. ## Businesses served - [HVAC](https://getnephew.com/industries/hvac) - [Plumbing](https://getnephew.com/industries/plumbing) - [Electrical](https://getnephew.com/industries/electrical) - [Roofing](https://getnephew.com/industries/roofing) - [Dental](https://getnephew.com/industries/dental) - [Auto repair](https://getnephew.com/industries/auto-repair) - [Pest control](https://getnephew.com/industries/pest-control) - [Landscaping](https://getnephew.com/industries/landscaping) - [General contractors](https://getnephew.com/industries/general-contractors) - [Veterinary](https://getnephew.com/industries/veterinary) - [Medical practices](https://getnephew.com/industries/medical) - [Law firms](https://getnephew.com/industries/law-firms) - [Cleaning](https://getnephew.com/industries/cleaning) - [Painting](https://getnephew.com/industries/painting) - [Restoration](https://getnephew.com/industries/restoration) - [Beauty](https://getnephew.com/industries/beauty) - [Restaurants](https://getnephew.com/industries/restaurants) - [Real estate](https://getnephew.com/industries/real-estate) - [Chiropractic](https://getnephew.com/industries/chiropractic) - [Physical therapy](https://getnephew.com/industries/physical-therapy) - [Gyms and fitness studios](https://getnephew.com/industries/fitness) - [Garage door](https://getnephew.com/industries/garage-door) - [Auto body](https://getnephew.com/industries/auto-body) - [Appliance repair](https://getnephew.com/industries/appliance-repair) - [Flooring](https://getnephew.com/industries/flooring) ## Key comparisons - [Nephew vs. Grok Bot](https://getnephew.com/compare/nephew-vs-grok-bot): Local-business growth system vs. general AI teammate. - [Nephew vs. a marketing agency](https://getnephew.com/compare/nephew-vs-marketing-agency) - [Nephew vs. Jobber](https://getnephew.com/compare/nephew-vs-jobber) - [Nephew vs. Housecall Pro](https://getnephew.com/compare/nephew-vs-housecall-pro) - [Nephew vs. doing it yourself](https://getnephew.com/compare/nephew-vs-doing-it-yourself) ## Policies - [Privacy](https://getnephew.com/privacy) - [Terms](https://getnephew.com/terms)